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Displaying 14 Posts categorized under business

“The Day I Learned to Start Saying ‘No’” by Ali Brown

When I started my first business as a marketing communications writer years ago, most of my clients hired me for newsletters, brochures, and sales materials, but I would get the occasional request for something different. At the time I was too naive to consider saying “no” to any project that didn’t fit me perfectly. (Especially when I was living paycheck to paycheck.)

A perfect example of this was when a colleague named Chip asked if I could write a short script for a customer service training video. “Wow,” I said. “Video! That sounds like fun.

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“5 Steps to a Powerful LinkedIn Profile” By Ali Brown

When it comes to marketing your business via social media, Facebook, and Twitter get most of the hype. But, LinkedIn is a powerful tool for attracting new clients to your business and impressing your current ones, especially if you are a service provider.

Think of LinkedIn as a more professional version of Facebook where you can post links and status updates, join groups, and connect with key players in your industry, and stay in touch with people in your professional circles.

Here are five steps to creating a LinkedIn profile that can grow your client list:

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“How to Track and Tweak Your Marketing & Sales Results” by Ali Brown

As one of the internet entrepreneurs who started back in the ‘90s, I was fortunate enough to learn early on the importance of monitoring the success of my marketing efforts. Today, I encourage all of my clients to start this practice in their own businesses.
Here’s why it’s a good idea to start tracking your marketing and sales results:

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“(Infographic) How Elevate can help you grow your business…”

If you’d like to see how my Elevate online business training program can help you grow your business in as little as 30 minutes a day, then I invite you to check out my brand new infographic, which lays the program out for you in an easy-to-follow, fun format.

To access the infographic, go to my Elevate Public Facebook Fan Page and “Like” the page—then follow the simple steps to get the entire graphic.

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