If you’re like most solo-preneurs who offer a basic service in your business, you likely got started by just pounding the pavement to hustle up some clients. Then, you began to receive word-of-mouth referrals. And then, perhaps you put up a website and began using email and social media to promote your services.
While these methods can surely work, there are probably nights you wake up at 2 a.m. worrying, “Where are my next clients/customers coming from?”
Displaying 2 Posts categorized under lead generation
Ask Ali: "What is the quickest and most effective way to get my first client?”
Question: “I am starting up my own social media management company. What is the quickest and most effective way to get my first client?”
– Colleen Lilly, Minneapolis, Minn.
Ali’s answer: Thanks for your question Colleen. These days, it’s easy to get caught up in your website and the latest online trends to market your business. With your expertise in social media, I’m sure you’re privy to these tools, and that’s great! But for the most part, getting immediate cash flow still comes down to good old fashioned referrals and word-of-mouth marketing.
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