Last week, I shared some affiliate basics for those of you who have wondered what affiliate marketing is, and why it’s such a popular income stream.

This week, I’m taking the topic a step further for those of you who are thinking about starting an affiliate program for your own business. It’s a quite simple concept.

First, know that affiliate programs really go back to business owners wanting to say “thank you” to people who send them referrals. Think of some of your loyal customers who consistently refer new clients to you.