Want to get booked on podcasts? The time is now. The podcast market is growing exponentially — today over half of the U.S. population has listened to a podcast, and the majority of podcast listeners are affluent, loyal and educated. If you want to be heard, podcasting is a must-have in your ongoing marketing plan.
My client Jessica Rhodes saw the opportunity. She founded Interview Connections, the first-ever podcast booking agency, in 2013. On today’s episode of #GlambitionRadio, Jessica and I discuss not only how she capitalized on the podcasting market to build a successful agency, but also how YOU can leverage podcasting to increase your revenues and brand exposure.