I want to address something I’m seeing everywhere right now, and that is complete online marketing panic.
>>> I did a Facebook LIVE on this, and you can watch it here.
Just one example: There have been several instances lately where online entrepreneurs have been blindsided by sudden changes in Facebook.
One minute they were getting good-enough leads for a few dollars each, then… the leads stopped coming. The ads stopped working. FB once again changed all its algorithms, rules, etc. And as you know, all FB ‘pages’ now also have crap organic reach.